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We’ve done it again! The entire team at PTE is excited to share we brought home some gold from the Local Florida Public Relations Association (FPRA) Image Awards today!
Susan, Annette, Samantha and Alex after winning the Award of Distinction
Alex Fernandez and Samantha Scott, APR received an Award of Distinction for their social media efforts on behalf of Cruise Naples. Work included creation of a social media campaign involving a custom-designed blog, Facebook page, Twitter account, Flickr, YouTube and video series, Foursquare and many other online communication efforts. All efforts exceeded campaign goals and showed marked growth in traffic to Cruise Naples’ accounts and website.
The Florida Public Relations Association is a statewide organization designed to promote professional and ethical public relations through professional development and community involvement. For more information about the local chapter, please visit www.fpraswfl.org.
The PTE team at the Local 2011 Image Awards - Alex, Samantha and Annette
It’s that time of year again – award entries. Seemingly endless details crunched into just two pages combined with mounds of supporting material… what does this equal? An Image Award entry for the Florida Public Relations Association. It’s a lot of work, but we enter at the local level through our Southwest Florida Chapter every year. This year, the fourth year in a row we’ve entered, we’ve won – this time, four awards!
We were honored to be able to enter three projects this year and each one won! Our work with Scott Fischer Enterprises and their Rocket Harley-Davidson dealership won an Award of Distinction and a Judges’ Award. Additionally, the work we did with the Early Learning Coalition of Southwest Florida and their Literacy Buddies program as well as our social media efforts for California Closets Southwest Florida each won Awards of Distinction!
An Award of Distinction highlights an outstanding public relations program while a Judges’ Award signifies maximum client exposure or success through a public relations program for the least amount of money.
We are very excited to have received these honors and look forward to entering the FPRA Golden Image Awards next. Wish us luck!
Not us, but that’s ok! Last night was the 53rd Annual Florida Public Relations Association (FPRA) Golden Image Awards. While we didn’t bring home a Golden Image Award we did receive an Award of Distinction.
Sheridan Becht, APR, CPRC and State President and Samantha Scott
An Award of Distinction highlights an outstanding public relations program, and as part of the Golden Image Award program, it represents excellence on a statewide level. The award was for our work done in collaboration with Internet Services Group of Florida on our Website and their integration of social media (like the blog you’re reading right now!).
We are so happy for all the winners who were honored last night and honored ourselves. To see our hard work recognized is very special – especially when we were up against the best in our industry statewide. Congrats to all the winners – full list available here.
ABOUT the GOLDEN IMAGE AWARDS
The competition is conducted annually by the
Florida Public Relations Association to recognize outstanding public relations programs in Florida and to encourage and promote the development of public relations professionalism in the state. They represent the standard of public relations excellence in the state of Florida. For more information about the local chapter, please visit http://www.fpraswfl.org.
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